Overview
Ryan Lee (creator / influencer marketing) is a strategist who has spent a decade-plus connecting brands with creators across YouTube, Vine, and Twitch. He is an announced Funnel Hacking Live 2026 speaker billed as Creator/Influencer Marketing.
> Disambiguation: This is not the Ryan Lee of ryanlee.com (“second act” solopreneur coaching).
What they teach
- Creator adoption and influencer partnership design
- Brand storytelling that earns creator buy-in
- Platform-native campaigns (Twitch and social video)
Background
Lee’s about page describes work with major brands (e.g., Bud Light, Pepsi, Google, Facebook, EA) and top creators, focused on growth and monetization for creator businesses.
Who it's for
- Brands and funnel businesses running creator partnerships
- Platform and product teams seeking creator adoption
- FHL attendees building influencer-led acquisition