Overview
Joseph McClendon III (JM3) is a neuropsychologist, New York Times bestselling author, and ultimate performance specialist best known as a longtime senior trainer alongside Tony Robbins. He is founder of the Neuroencoding Institute, where he certifies coaches in brain-based change methods used with celebrities, Olympians, Fortune 100 leaders, and stadium audiences.
What they teach
- Neuroencoding® methods for defaulting to peak performance under pressure
- Live keynotes and workshops on influence, speaking, and rapid behavior change
- IMPACT speaking labs and Neuroencoding certification programs
- Stage training forged across decades of Unleash the Power Within and related Robbins events
Why SUCCESS readers care
JM3 turns mindset into trainable performance skill—voice, state, and action under load. For SUCCESS audiences in leadership and coaching, he is the applied science layer behind large-stage transformation events.
Sources
Grounded in josephmcclendon.com and neuroencoding.com.
