sales training · 10X growth · entrepreneurship
Grant Cardone
Grant Cardone is a sales trainer, entrepreneur, and real estate investor whose work centers on a simple idea: set goals that feel almost unreasonable, then build systems that make them reachable. Through Cardone Training Technologies and Cardone Capital, he teaches sales teams, founders, and investors how to raise standards, close more consistently, and treat growth as a discipline rather than a mood.
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Grant Cardone is a sales trainer, entrepreneur, and real estate investor whose work centers on a simple idea: set goals that feel almost unreasonable, then build systems that make them reachable. Through Cardone Training Technologies and Cardone Capital, he teaches sales teams, founders, and investors how to raise standards, close more consistently, and treat growth as a discipline rather than a mood.
His public brand is built around the 10X philosophy popularized in The 10X Rule and extended through live conferences, virtual trainings, and ongoing coaching. Cardone also operates Cardone Capital, a private equity real estate firm focused on multifamily assets, and appears widely as a speaker and media personality.
What they teach
Cardone’s curriculum is practical and sales-forward. Core themes include:
- Raising activity and standards instead of waiting for perfect conditions
- Sales scripts, objection handling, and pipeline discipline
- Building businesses that can scale beyond the founder’s personal effort
- Real estate and capital-raising literacy for entrepreneurs who want assets alongside cash flow
Training is delivered through Cardone Training Technologies (CTTI): online courses, live workshops, on-demand video libraries, and coaching designed for individuals and company teams. Official materials describe thousands of interactive training segments and programs used by individuals as well as large organizations.
Who it's for
- Sales professionals and sales leaders who want a high-accountability training culture
- Founders and operators who feel stuck at a revenue plateau
- Investors exploring multifamily and crowdfunding-style capital vehicles
- Teams that need repeatable onboarding and continuous sales education
It is less suited to people looking for quiet, contemplative personal-development work; the tone is energetic, competitive, and results-oriented.
Frequently asked
Is Grant Cardone only about sales?
Sales is the foundation, but the official platform also covers entrepreneurship, leadership standards, and real estate investing through Cardone Capital and related education.
Are events in person or virtual?
Both appear on the official calendar. Recent listings include free and paid virtual trainings alongside larger 10X conference-style events.
Who typically attends?
Entrepreneurs, sales teams, and investors who respond well to high-energy coaching and clear activity metrics.
Where should I start?
Begin with the official site’s training and events pages to match format (virtual vs. in-person) and intensity to your goals.
All upcoming events
In Person
Fri, Oct 23 – Sun, Oct 25, 2026|Multi-day
10X Business Summit 2026 | Florida
Unlock 10 X Growth in Just 3 Days! Join the 10X Business Summit and discover proven strategies to skyrocket your sales, marketing, and team performance—directly from the experts who’ve done it. What You’ll Learn: • Build a world-class sales machine • Master follow-up scripts that build instant trust • Create unforgettable branding • Attract qualified leads with the perfect funnel • Hire and retain
View DetailsFort Lauderdale, FL
In Person
Mon, Oct 26 – Tue, Oct 27, 2026|Multi-day
Grant Cardone Real Estate Summit 2026 | Fall
Grant Cardone's real estate investing summit - fall edition.
View DetailsFort Lauderdale, FL
In Person
Thu, Nov 12, 2026|2:00 PM
10X Vertical Summit CV
A one-day live Grant Cardone summit for HVAC business owners on tools and capabilities to dominate their marketplace in a shifting industry.
View DetailsScottsdale, AZ
In Person
Fri, Nov 13 – Sun, Nov 15, 2026|Multi-day
The Elite Edge CV
MILLION DOLLAR BUSINESS OWNERS – THE WORLD IS SHIFTING AND SO MUST YOUR BUSINESS WHEN ECONOMIC CONDITIONS CHANGE SO MUST YOUR BUSINESS BLUEPRINT. Spend 3 Days Working On Your Business Learning The Same Strategies That Generated Hundreds Of Millions Of Dollars From Elite Experts Who Have Actually Done It. Date: November 13 – 15, 2026 Location: Cardone Corporate Center, Suite 195 | Scott
View DetailsScottsdale, AZ
In Person
Thu, Dec 3, 2026|2:00 PM
10X Vertical Summit CV
Special 1 Day LIVE Event specifically for HVAC business owners looking to gain the tools and capabilities to dominate your marketplace.
View DetailsLocation TBD
In Person
Fri, Dec 11 – Sat, Dec 12, 2026|Multi-day
Grant Cardone Real Estate Summit 2026 | Florida
A two-day Grant Cardone Real Estate Summit in Florida on finding deals, financing, and scaling investment properties.
View DetailsLocation TBD
In Person
Sun, Dec 13 – Mon, Dec 14, 2026|Multi-day
10X Wealth Conference 2026 with Grant Cardone (Aventura, FL)
Grant Cardone hosts the two-day 10X Wealth Conference at the JW Marriott Miami Turnberry in Aventura, Florida, on growing wealth, reducing taxes and protecting your financial future. Attendees hear directly from Cardone and invited wealth experts across both event days.
View DetailsAventura, FL
In Person
Fri, Jan 22 – Sun, Jan 24, 2027|Multi-day
10X Business Summit
Join the 10X Business Summit and discover proven strategies to skyrocket your sales, marketing, and team performance—directly from the experts who’ve done it.
View DetailsLocation TBD
In Person
Fri, Apr 16 – Sun, Apr 18, 2027|Multi-day
10X Business Summit
Join the 10X Business Summit and discover proven strategies to skyrocket your sales, marketing, and team performance—directly from the experts who’ve done it.
View DetailsLocation TBD
In Person
Fri, Jul 23 – Sun, Jul 25, 2027|Multi-day
10X Business Summit
Join the 10X Business Summit and discover proven strategies to skyrocket your sales, marketing, and team performance—directly from the experts who’ve done it.
View DetailsLocation TBD
In Person
Mon, Jul 26 – Tue, Jul 27, 2027|Multi-day
Grant Cardone Real Estate Summit
Looking to grow your wealth through real assets? Learn exactly how to succeed in real estate with world-renowned investor and entrepreneur Grant Cardone in this high-impact, 2-day live training event.
View DetailsLocation TBD
In Person
Fri, Oct 8 – Sun, Oct 10, 2027|Multi-day
10X Business Summit Arizona
Join the 10X Business Summit and discover proven strategies to skyrocket your sales, marketing, and team performance—directly from the experts who’ve done it.
View DetailsLocation TBD
In Person
Mon, Oct 11 – Tue, Oct 12, 2027|Multi-day
Grant Cardone Real Estate Summit Arizona
Accelerate Your Wealth with Real Estate: 2-Day Intensive Training with Grant Cardone Looking to grow your wealth through real assets? Learn exactly how to succeed in real estate with world-renowned investor and entrepreneur Grant Cardone in this high-impact, 2-day live training event. Whether you’re just starting out or ready to scale, this deep-dive session will give you the proven strategi
View DetailsLocation TBD
In Person
Thu, Oct 28 – Fri, Oct 29, 2027|Multi-day
Bring Your Deal Real Estate Workshop
View DetailsLocation TBD
In Person
Thu, Dec 2 – Fri, Dec 3, 2027|Multi-day
10X Sales Manager Workshop
Get in the room with Grant, Jarrod and Todd to learn how we have built a 10X Sales team and how you can do so, too!
View DetailsLocation TBD
Past highlights
View past eventsIn Person
Fri, Oct 9 – Sun, Oct 11, 2026|Multi-day
The Elite Edge CV
Spend 3 Days Working On Your Business Learning The Same Strategies That Generated Hundreds Of Millions Of Dollars From Elite Experts Who Have Actually Done It.
View DetailsScottsdale
In Person
Thu, Oct 8, 2026|8:00 AM
10X Vertical Summit CV
10X Vertical Summit CV. Special 1 Day LIVE Event specifically for HVAC business owners looking to gain the tools and capabilities to dominate your marketplace. Grant Cardone is a sales trainer and real-estate investor known for 10X goal-setting and high-intensity sales systems.
View DetailsLocation TBD
In Person
Thu, Oct 1 – Fri, Oct 2, 2026|Multi-day
ELEVATE Retreat CV
Cardone Ventures ELEVATE retreat for business leaders.
View DetailsScottsdale
In Person
Mon, Sep 28 – Tue, Sep 29, 2026|Multi-day
Skill Lab: We Leadership Development
Skill Lab: We Leadership Development. A Grant Cardone leadership development skill lab focused on execution, sales intensity, and team performance.
View DetailsLocation TBD
In Person
Thu, Sep 24 – Fri, Sep 25, 2026|Multi-day
10X360 | Arizona
Grant Cardone 10X360 Arizona business expansion strategy delivery.
View DetailsScottsdale
In Person
Fri, Sep 18 – Sat, Sep 19, 2026|Multi-day
10X Business Blueprint — Scottsdale (Sep 18–20, 2026)
3-day 10X Business Blueprint live workshop in Scottsdale. Official Grant Cardone events calendar.
View DetailsScottsdale, AZ