Overview
Buck Wise is the CEO of Qinary, a Scottsdale-based brand storytelling, creative content, and personal-brand strategy firm. Official Qinary positioning: help credible people own their brand across social, PR, and AI search—with custom strategy and distribution rather than generic course playbooks. SUCCESS Unplugged lists him under Hosted by as CEO, Qinary; event footer materials also note facilitation/production association with Qinary.
Wise’s public narrative emphasizes ~25 years in marketing, building and selling agencies (including one acquired by WPP), SVP experience at Wunderman Thompson, and keynote work for large audiences. Qinary site claims cite large cumulative client-revenue outcomes and personal brands built—treat marketing figures as company-stated.
Why SUCCESS readers care
Unplugged is a SUCCESS-brand experience produced with a modern creative/ops partner ethos. Wise sits in the host/supporter circle as the Qinary CEO—relevant for readers who care how SUCCESS events are shaped, branded, and distributed in an AI-search era. His lane (personal brand visibility for operators) also overlaps SUCCESS’s audience of founders who are strong at the work and under-built on narrative.
Career
Public materials describe Wise as having built and sold multiple agencies, with WPP acquisition in the history, and prior executive work at Wunderman Thompson. He founded / leads Qinary (company metadata commonly cites founding ~2021; headquarters Scottsdale, AZ). Qinary has publicly announced AI-search blueprint offerings aimed at verticals such as med spas and real estate professionals (GlobeNewswire, Oct 2025). Earlier agency branding also appears in ClosingDay / related marketing-firm history on professional profiles.
Books / work
- Qinary — brand strategy, storytelling, content, PR, and AI-search presence systems (qinary.com)
- 30-Day Brand Blueprint — audience-facing execution framework promoted on Qinary
- Keynotes / speaker reels on personal branding, AI & branding, and agency build-to-exit themes
- Production/support association with SUCCESS Unplugged (Hosted by / facilitated by Qinary framing on the official site)
Unplugged role
Listed on unplugged.success.com under Hosted by as CEO, Qinary. Linked on SUCCESS.events as a guest (supporter) on SUCCESS Unplugged 2026 so the organizer profile surfaces the appearance.
