Brian Buffini

Overview

Brian Buffini is Chairman & Founder of Buffini & Company, which the firm describes as North America’s largest business coaching and training company. He champions the Work by Referral® system and the mission of helping professionals “live the good life”—improving business results, net profit, and quality of life. Per company materials, Buffini & Company has served more than 4 million clients in 47 countries over 30 years; One2One Coaching members earn an average of $369,400 (about 10× the national average, per the company).

Buffini remains the face of the brand through signature events, coaching broadcasts, and The Brian Buffini Show™, which delivers practical tools for business, finances, family, and life. He co-authored Work by Referral. Live the Good Life! and Takin’ Care of Business with Joe Niego.

Why SUCCESS readers care

Buffini’s lane is entrepreneurial coaching and referral-based business growth with an explicit “live the good life” personal-success frame. SUCCESS readers focused on sales discipline, relationship-driven business, and work–life design will recognize the brand—even though the primary vertical is real estate professionals rather than general personal development audiences.

Proof points

• Chairman & Founder, Buffini & Company — Work by Referral® coaching and training (buffiniandcompany.com / buffini.com/company)
• 4M+ clients served in 47 countries over ~30 years (company claim)
• Host of The Brian Buffini Show™ (business, finances, family, life)
• Co-author: Work by Referral. Live the Good Life!; Takin’ Care of Business
• Signature coaching programs: One2One Coaching™, Leadership Coaching™, referral events