


Business Model Canvas · strategy · innovation tools
Alexander Osterwalder
Alexander Osterwalder is co-creator of the Business Model Canvas and a founder of Strategyzer, a company that helps teams create clarity, make faster decisions, and turn strategy into coordinated action. Strategyzer provides playbooks, tools, and training so organizations stop going in circles on priorities and instead align on the challenges and actions that drive results.
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Overview
Alexander Osterwalder is co-creator of the Business Model Canvas and a founder of Strategyzer, a company that helps teams create clarity, make faster decisions, and turn strategy into coordinated action. Strategyzer provides playbooks, tools, and training so organizations stop going in circles on priorities and instead align on the challenges and actions that drive results.
Approach / Themes
The Strategyzer approach is visual and practical: shared canvases and playbooks that help teams align on problems, options, and next moves. Offerings support innovation, business model design, and strategy execution for groups that need a common language.
Who it's for
- Innovation and strategy teams
- Leaders who need alignment tools, not more slide decks
- Facilitators running business-model and value-proposition workshops
- Organizations building continuous innovation habits
Frequently asked
Is this only the one-page canvas?
The Canvas is the famous entry point; Strategyzer extends into broader playbooks for clarity, decisions, and coordinated execution.
Workshop or DIY?
Both paths exist—self-serve playbooks and guided engagements.
Who benefits most?
Teams struggling with alignment and prioritization in innovation/strategy work.
Where to start?
Explore the playbook library on strategyzer.com, then talk to Strategyzer if you want facilitated implementation.